MyResourcer is a unique job lead generation system that has been developed for the global recruitment industry. We are pleased to announce MyResourcer have opted to use OpenCRM, following experience of Salesforce, with a focus on Lead and Contact Management.
Based in The City, we are pleased to welcome Future GS on board as a customer at OpenCRM. Future GS are a preferred HP partner, specializing in 3Par storage solutions.
The way customer interactions take place is in a constant state of change. A customer may now want to talk to you face to face, or on the phone, via live chat, email, on the comments section of your site, on your twitter page or on any of your social media platforms. As well as the means of communication the tools being used are also expanding - do you want to use your smartphone, tablet, pc, softphone or even the telephone...
Despite the ever growing methods of communication available one fact remains where it always was – customers want a quick reply to their enquiries with the minimum of fuss.
A CRM solution can help both customer and support agents take steps to reduce the resolution time. Whether taking a support call, dealing with a helpdesk ticket or communicating via livechat, your CRM solution has the ability to house a rich library of information on your client. As well as basic details the historical data archived on the customer record can include details such purchase and incident history. You can quickly identify issues which have arisen in the past – either generally with a product or other areas specific to that customer’s account, and doing so means you can have a resolution strategy close to hand. You can also specify the customer’s preferred platform of communication – you’ll know which customer prefers a phone call and which would rather be reached via email.
Regardless of time of day, tools used or nature of the enquiry, a CRM solution gives you the ability to deal with customer enquiries quickly and easily keeping your track record on target and ensuring customer satisfaction levels remain as high as can be.
Sales Pitch: OpenCRM’s ondemand solution gives you a 360 degree overview of the customer meaning your helpdesk is fully connected across all departments giving you including full historical information and helping you to build up a complete picture of interactions in a single and comprehensive view.
A personalised message works far better than a generic letter or email addressed. It implies to your current or potential customer that your company looks out for and cares for people instead of just dealing with numbers.
Your hosted CRM solution is the perfect place to take your address book and create some targeted marketing with a combination of addresses, emailing capabilities and some clever email templates.
Sending that personalised message targeting the interests of a specific group is likely to result in a greater percentage of qualified leads and generated revenue than a blanket mailshot. An untargeted mailout that hits everyone on your radar means there is a high likelihood of people reaching for the unsubscribe button and this in turn means you will miss out on sending them information that is more likely to interest them at some point in the future. Bad idea!
An email template is a powerful tool. Using merge variables you can populate the message with information pulled from your CRM contact records – name and address and other data you have captured. The template can also feature user-specific details such a signatures, so different users can use the same template without needing to customise details themselves. Responses to your mailout will be recorded in the relevant parts of your CRM solution and linked to the appropriate contacts, enabling you to proceed with a firm follow-up strategy.
This easily implemented tool means you can maximise time spent on selling, meeting and networking, rather than typing, copying and pasting and repeating messages over and over again. As well as being a time saving device this also reduces the potential for errors such as mistyping names or email addresses, giving you the basics for building a great campaign.
Andipa Gallery have chosen OpenCRM as their CRM solution for contact management. Andipa Gallery is a leading international dealer in Modern and Contemporary Art since 1967. Based in the heart of Knightsbridge we are amongst London’s most established commercial galleries with a large and ever-changing collection of wholly-owned artworks.
Chartered Surveyors and Architectural Consultants Anderson, Wilde & Harris have selected OpenCRM as their hosted CRM application of choice. The London-based company offer a complete range of architectural services, providing independent and creative advice on matters of value, structure and design.
UK based company Selima have chosen Salesforce alternative OpenCRM for their cloud-based CRM needs after having looked at various other solutions including Salesforce and we are happy to welcome them on board. Selima provides HR and payroll solutions primarily to the Public Sector.
We are pleased to announce that LLAS (Centre for Language, Linguistics and Area Studies) at the University of Southampton has selected OpenCRM for their event management needs and their hosted CRM. LLAS manages the highly successful Routes into Languages programme, which has developed a range of innovative and effective initiatives to promote language uptake in schools through collaborative partnerships between schools and universities in 10 consortia across England and Wales.