Campaign Tracking

Track your Campaigns as part of your Sales Cycle, not as a disjointed function. Build Campaign lists from Leads, Companies and Contacts and reuse these lists on different Campaigns. Track the Campaigns effectiveness through Budget, Prospective business and Actual business analyses, visible on the Campaign for an easy view of how things are progressing.

Want to know how many people click through on an email campaign or what the total Opportunity, Invoice or Quote values are, easy. Use Campaign statuses and dates to keep everyone aware of what is current and active.

Manage Campaigns of different types, Email, Mail or Telemarketing based. Track the number of enquiries that come in from a specific Campaign. Have these enquiries automatically notify the Campaign owner when they arrive.

Use OpenCRM email templates to manage your marketing pieces, build a consistent image using approved sales collateral.

Need to schedule an email for future delivery, no problem.

Managing how you communicate with your audience with our Campaign Management module allows you to reach further, easier and more effectively.

Manage your list of Leads, Companies and Contacts in one place.

Track your campaigns effectiveness with options to manage the number of click thru's, value of Opportunities, Quotes and Invoices, giving you a way to easily see what level of business you have ongoing with a specific campaign and the different stages that securing your business goes through.

Keep an eye on the total number of emails sent and the numbers of hard and soft bounces. These are recorded against the Campaign with automated rules to help manage your 'do not email' lists.

Utilise the HTML email template features of OpenCRM to deliver outstanding content for maximum impact. Have a designer who creates your HTML emails in there favorite editor? No problem just copy and paste the HTML code into your Templates Library in OpenCRM to create marketing collateral for your OpenCRM users to easily and consistently take advantage of.